Article: Do Art Buyers Care How Art Is Created?
I realized i posted a blog post on this topic the other day, but upon reading it i realized i had posted it too soon (it didn’t read well in parts) though I thought it did at the time (i blame lack of sleep 
Anywho, i edited it and posted it to EE as i figured more ppl would read it over there and they have chosen to publish it this week – woo hoo.
Get over there and read it if it interests you
Its an interesting thing to think about. I myself have been think along similar lines lately. I do a mix of traditional and digital work. The works piling up in my studio as well. Some parts are time consuming ,others not. I recently had a gallery exhibition and when discussing the work it was just as you said. It was more about emotion , feeling etc. The process was interesting to them but not enough to dive into it for lengthy discussion. The irony to me was it was the way I did the work that got me the exhibition. Wish I had better input but great article. Good luck on your journey.
Thank you for an interesting article. I frequently struggle with this issue as well. I also do a mixture of traditional and digital work and in my experience, buyers don’t consider the digital as “real” art, especially the fractal based imagery. They mistakenly think that the computer does the work and there is no effort on the part of the artist. They believe using a computer is cheating (although my computer never did anything without my input). I try to educate as I show but many observers have already made up their mind on what is art and what isn’t. Although I love using the computer as an artistic tool, I’m leaning more and more toward using traditional mediums for showing in person and leaving my digital art in online galleries. It seems sometimes that educating the public on the value of your chosen medium is more trouble than it’s worth. It becomes a whole second job when what you really want to do is create and sell more art.
Thanks guys for you comments, its interesting to hear others struggling with similar issues even though our art is all different. Thankyou so much for commenting
its great to see someone is out there reading 
hehehe
I think it is yes and no. Let me compare it to music. In the 80s and 90s, many people thought computer music will replace many musicians. Computers can play tunes that are very difficult for humans to play. So, for composers computers seemed better than instrument players. Especially so for drums, because for most songs drums are just rhythms which computers can do very well.
For casual listeners, it seems true. They don’t care whether it was a human or computer. One thing is, at concerts, casual listeners also prefer real drummers to a Karaoke machine.
However, for more serious listeners, a big part of joy of listening to music comes from imagining (often visualizing in the brain) how the player played. How difficult it was, how emotional and sensitive the player was, etc. I don’t know what % is casual and what % serious. They often go very deep, researching what brand the drum was, what string the guitarist used, etc.
So, one thing is clear. ‘Some’ people do enjoy process as well. Art won’t be different. Personally, when I see an artwork, the first thing I see is the media and material.
Belinda,
Congratulations on being published on Empty Easel! This article is making me stop and think about how I should market my work. I should start focusing on the subject rather than the medium. Thanks for sharing!
I wouldn’t worry about explaining more than how you feel yourself about the question’s purpose–while it’s true people can be curious about ‘how you did it’ with your particular medium, it’s sort of irrelevant if it sounds like they just want to know how to use colored pencils, and don’t pay more attention to the message of the work itself. You can make that clear; after all it is your work and you are the ultimate “messager”!!
Hi Belinda
I found your website via emtyeasel. this is an interesting question. I think that if you want to change something, change the way you market your art and not the way you do it. If you don’t sell something marketed as “coloured-pencil-art”, start marketing it as something else for instance ‘illustrations’ or ‘drawings’ etc. Or change your target market to people who would appreciate what you do. I don’t think you should change your style to suit the market, instead find a market to suit your style. In the end you won’t be happy if you are not true to yourself. Have a look at this artist I discovered a while ago (http://www.sallymitchell.com/artists1.php?ai0=10&ti=10)
She has found a niche market for her particular style of art.